Whether you're new to this fundraising method, facing organizational prejudices, or an experienced professional, this session is a must-attend.

Gain valuable insights into the essential information you need from your database manager and how to leverage your donor giving history effectively.

Learn strategies to achieve your goals, whether it's acquiring more direct debit donors or increasing donations.

Explore the integration of good stewardship practices and accurate measurement of success.

The session shows that you just can get started if you prepare correctly, and that telephone fundraising improves both short term revenue and lifetime value of your donors.

Tags: telephone fundraising, donor engagement, fundraising basics, donor giving history, direct debit donors, stewardship practices

Discover how social media advertising can revolutionize lead generation for non-profit organizations.

In this session, Lauren Buchanan, from OneKind in Scotland, will share a compelling case study on implementing a successful lead generation campaign.

Learn how to leverage social media platforms to expand your supporter base and secure your organization's financial future, all while minimizing costs.

Gain valuable insights into using social media advertising in conjunction with telephone outreach to generate long-term, committed supporters.

Explore the challenges Lauren has overcome and the crucial details to consider when planning and executing a lead generation campaign.

By the end of this session, you will have a roadmap to maximize the impact and efficiency of your online fundraising initiatives.

Don't miss this opportunity to discover how both small and large charities can adapt and thrive in the digital age, delivering exceptional results by incorporating innovative strategies and proven methods such as telephone fundraising.

Tags: lead generation, social media advertising, telephone fundraising, sign-up processes, meaningful conversations, small charities.

Discover practical ways to simplify your lead generation campaigns and achieve optimized results.

In this session, Emerson Marques from SOS Children's Villages in Portugal will share real strategies and examples that have made a significant impact.

Learn how to navigate the challenges commonly faced in lead generation and gain insights into creating a clear and impactful narrative.

Explore the importance of understanding your audience deeply and leveraging digital triggers that resonate. Emerson will also discuss the key metrics to track and optimize your campaigns continuously for better performance.

This session aims to empower you with actionable techniques that can be implemented immediately in your own lead generation efforts.

Join us to gain valuable insights, exchange ideas, and enhance your lead generation strategies to drive better outcomes for your organization.

Tags: lead generation, campaign optimization, audience understanding, digital triggers, metrics tracking, digital perspective.

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Join Emilie Kristensen-McLachlan from TAKK in Denmark for an inspiring session titled "Reviving Leads: Unlocking Sustainability in Fundraising."

Explore innovative strategies to recycle surplus leads and transform them into valuable long-term supporters.

Emilie will share real-life examples and insights into the theory of seeds, a concept that focuses on nurturing potential future regular donors from surplus leads.

Gain practical tips on how to effectively manage and engage with these leads, creating meaningful connections and fostering a sense of community.

This session aims to inspire and empower fundraisers to think creatively about lead recycling and sustainability in their fundraising initiatives.

Don't miss this opportunity to learn how to make the most of your leads and create lasting impact for your organization.

Tags: lead recycling, sustainability, surplus leads, nurturing potential donors, community engagement.

Join May-Elén Vinskei from Norwegian Air Ambulances in Norway for an inspiring session titled "Quality and Respect: Unlocking the Potential of Donor Engagement."

Explore the advantages of pivoting from result-focused telemarketing to a donor-focused approach, and how it can have a positive impact on your organization's finances, image, and reputation.

Gain valuable insights into fostering long-term commitment and donor engagement through cooperation within the sector and with other fundraisers.

Drawing on May-Elén's experience in various telemarketing settings, including commission-based call centers and in-house teams, this session will compare different approaches and highlight the benefits of in-house telemarketing on a set salary.

Discover how donor-focused telemarketing can go beyond converting one-off donors to regular donors and increase the number of regular donations.

Don't miss this opportunity to gain valuable insights and learn how to implement telemarketing strategies that prioritize quality and respect for donors.

Tags: donor engagement, telephone fundraising, long-term commitment, sector cooperation, regular donations, quality fundraising.

Join Ilja De Coster from the international behavioral science fundraising agency The DonorVoice for an inspiring session and explore the profound influence that telephone fundraising can have on your organization's financial success, going beyond conventional assumptions and classically used metrics.

Gain a better understanding of how telephone fundraising impacts overall fundraising efforts and learn effective methods to measure its true financial impact.

Challenge the notion that telemarketing is solely responsible for poor conversion rates, and discover how proper lead generation campaigns or focused data analytics can work in harmony with telemarketing conversion efforts.

This session will showcase analytics results and methodologies that reveal the often-ignored potential of telephone fundraising.

Don't miss this opportunity to unlock the hidden power of telephone fundraising and elevate your organization's financial performance to new heights.

Tags: long-term value financial impact, lead generation campaigns, telephone fundraising conversion, fundraising analytics.