Inspire fundraisers
Join us for an event that delves into the challenges of inspiring, engaging, and involving the individuals who interact with our donors.
Six 30-minute sessions including live Q&As.
Tuesday, November 19, 2024

10:00–13:00 CET

Session recordings available on demand after the live event
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Event Topic

By exploring various dialogue fundraising techniques, we aim to optimize conversations and ensure meaningful connections with donors.

Through insightful talks and real-life examples, we will discover strategies to maximize the quality of interactions, recruit and motivate the best fundraisers, and foster long-term relationships.

This event is relevant for charities with both in-house and outsourced teams.

Join us to learn how to have the best conversations in fundraising and achieve impactful results.

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Programme

Telemarketing European Forum

Date: January 29 - January 30, 2025

Venue: Talent Garden Roma Ostiense

Talent Garden Ostiense

Join us in the heart of Rome for the inaugural Celebrating Telephone Fundraising event, a unique opportunity to connect, collaborate, and innovate within the telephone fundraising sector. Over two inspiring days, participants will engage with thought leaders and peers to explore global trends, ethical challenges, and best practices in telephone fundraising. This event emphasizes the power of sharing experiences and insights to foster growth and enhance fundraising strategies.

With a dynamic program featuring keynote speakers, panel discussions, and facilitated learning sessions, attendees will leave equipped with actionable strategies and a renewed passion for integrating telephone fundraising into their overall fundraising mix. Conclude your experience with an unforgettable Italian party filled with music and dance, celebrating the connections made and ideas shared.

Key Features

  • Networking opportunities focused on collaboration and inspiration
  • Insights into global trends and ethical considerations in telephone fundraising
  • Facilitated learning sessions for organic discussions on challenges and solutions
  • Open speaker hour allowing participants to share their expertise
  • A vibrant celebration to conclude the event

This event is not just a conference; it’s a movement towards enhancing the impact of telephone fundraising. Don’t miss this chance to be part of a transformative experience!

Speakers

Day 1: Arrival and Networking

  • Afternoon (13:00–14:00): Arrival and Registration
  • Welcome to Rome (14:00–14:45)
    Daniele Fusi and Jacob Møllemose
    Welcome and introduction to the programme and sessions.
  • Networking Session (14:45–15:30): Join our dynamic unconferencing session where participants connect through informal discussions, identifying shared interests and collaboratively exploring themes that matter most to everyone.
  • Break (15:30–16:00)
  • Global trends in Telephone fundraising (16:00–16:45)
    Filipa Morais Santos
    Explore the latest trends shaping telephone fundraising with industry experts and guest speakers. Join our dynamic sessions combining online and in-room participation, followed by collaborative discussions to share experiences and insights.
  • Ethics in telephone fundraising (16:45–17:15)
    Cristy Cunnick and Alex Weeks-Smyth
    A discussion on ethical considerations, regulatory challenges, and maintaining donor trust in a rapidly evolving landscape.
  • Reflection on ethical challenges (17:15–17:45)
    Cristy Cunnick and Holger Menze
    Expert panellists examine ethical practices in telephone fundraising, exploring responsible donor engagement and privacy protection. Two audience members will join our discussion, sharing real-world ethical challenges and solutions.

Day 2: Keynotes, Panels, and Facilitated Learning

  • Is telephone fundraising a dead-end job? (09:30–10:15)
    Holger Menze
    A dynamic session exploring how we can empower and elevate our most valuable asset - our fundraising callers. Together we'll chart the future of telephone fundraising, focusing on maximizing caller potential to increase donor engagement and campaign effectiveness.
  • Building the Case for Telephone Fundraising (10:15–11:00)
    Ilja De Coster
    Experience why telephone fundraising is essential: delivering unmatched personal connections and proven results that strengthen every successful fundraising program.
  • Integrating Omnichannel Approaches in Fundraising (11:00–11:45)
    Ilja De Coster
    Our expert speakers explore telephone outreach and digital strategies for donor engagement. We'll invite two participants to join our panellists to share experiences and insights.
  • Break (11:45–12:15)
  • Building Bridges: Research-Industry Partnerships (12:15–12:45)
    Jacob Møllemose
    Explore how to evolve strategic partnerships between suppliers, researchers, and charities to enhance telephone fundraising effectiveness through shared insights, collaborative innovation, and evidence-based practices.
  • Lunch Break (12:45–14:30)
  • Open Mic session 1 (14:30–14:45): 15-Minute Open Mic: This informal, energetic format creates an opportunity for spontaneous knowledge exchange. Share your most impactful fundraising moment, innovative idea, or valuable lesson learned with your colleagues!
  • Open Mic session 2 (14:45–15:00)
  • Open Mic session 3 (15:00–15:15)
  • Break (15:15–15:45)
  • AI and Telefundraising: Enhancing Human Connection in the Digital Age (15:45–16:15)
    Daniele Fusi
    Through real-world cases, explore how AI and digital tools enhance (not replace) human connections in fundraising. Learn practical ways to integrate these technologies to strengthen donor relationships and improve outcomes.
  • Value based telephone fundraising (16:15–16:45)
    May-Elén Vinaskei
    A practical session on how a value based leadership approach works in performance driven enviroment. Puttin people first, and not having to let results come in second.
  • Decoding Telephone Fundraising (16:45–17:15)
    Edlira Shehu
    Delve into a captivating study of telephone fundraising, where AI and meticulous research intertwine. Led by Professor Shehu, this session illuminates the powerful potential analysing the conversatoins we have with donors.
  • Global Perspectives on Telephone Fundraising - where to now? (17:15–17:45)
    Edlira Shehu and May-Elén Vinaskei
    Featuring insights from the event and lessons learned - how do make it to the next level.
  • Close of the conference (17:45–18:00)

Evening Celebration

  • Italian Party (19:00 onwards)
    Music and dance to celebrate the achievements of the event.

Key Themes Addressed

  • Global trends in telephone fundraising
  • Major challenges such as ethics and best practices
  • The importance of collaboration and sharing within the sector

This program is designed to inspire collaboration, drive innovation, and address critical challenges within the telephone fundraising sector while highlighting its essential role in a comprehensive fundraising strategy.

The inclusion of facilitated learning sessions allows for a more dynamic exchange of ideas among participants.

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Sessions

A Brief History of Everything ... Telephone Fundraising in Europe

Session

1

In this captivating session, world-renowned speaker Daryl Upsall takes us on a journey through the evolution of telephone fundraising in Europe. Daryl will explore how this powerful fundraising method began and how it has transformed over the years.
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Attendees will gain insights into:

  • The origins and development of telephone fundraising in Europe
  • Current best practices and innovative techniques in phone-based donor engagement
  • The unique advantages of telephone fundraising in building strong donor relationships
  • Strategies for maximizing fundraising potential through phone campaigns

Daryl will share his expertise on why the telephone remains a crucial tool for connecting with donors and supporting worthy causes. This session promises to inspire fundraisers with new ideas and reinvigorate their approach to telephone-based fundraising strategies.

Daryl Upsall
Daryl Upsall International
Meet Daryl

The Art of Inspiring Fundraisers: Maximizing Donor Engagement

Session

2

Join Max Jakob, Managing Director of Formunauts, as he delves into the crucial aspects of empowering fundraisers to excel in donor interactions.
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In this insightful session, Maxwill draw from years of experience in the fundraising industry, Max will provide valuable insights into creating a positive and productive fundraising culture. Attendees will learn how to nurture their fundraising teams, leading to improved donor relationships and increased campaign success. This session is perfect for fundraising managers and organizations looking to elevate their team's performance and donor engagement strategies.

Max Jakob
Formunauts
Meet Max

KPIs in Fundraising: Balancing Expectations and Human Potential

Session

3

In this inspiring session, we'll explore the delicate balance between organizational goals and the human element in telemarketing fundraising.
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Drawing from years of experience in call center management, we'll dive into strategies for setting realistic KPIs that motivate teams while respecting human limitations. Participants will gain insights on fostering a healthy work environment, enhancing donor experiences, and achieving sustainable fundraising success. Join us to learn how aligning expectations with human potential can lead to more effective, enjoyable, and impactful fundraising campaigns.

Amy-Jane Meerman
The Crew
Meet Amy-Jane

Nurturing Fundraising Talent: Building a Sustainable Future for Telephone Fundraisers

Session

4

Join Simon Scriver, community building expert at Fundraising Everywhere, as he explores the future of motivating, training, and inspiring telephone fundraisers.
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With his passion for front-line fundraisers, Simon will delve into strategies for creating an environment where fundraisers not only excel but also commit to long-term careers in the sector.

Simon will share insights on how sustained employment in fundraising leads to greater expertise and success, ultimately benefiting both the individuals and the causes they serve. This session is a must-attend for anyone looking to elevate the status of fundraising careers and create a thriving, sustainable future for telephone fundraisers.

Simon Scriver
Fundraising Everywhere
Meet Simon

Building Global Capacity in Acquisition Channels: A Dual Perspective on F2F and Telemarketing

Session

5

Based on our experiences in recruitment, training, and overcoming common challenges, we’ll discuss how SOSCV equips teams to perform effectively across various markets.
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I’ll share insights into managing acquisition channels globally and explore how synergies between F2F and TM can drive impactful fundraising results.

Filipa Morais Santos
SOS Children's Villages International
Meet Filipa

Future Forward: A Panel on Elevating Telephone Fundraising

Session

6

Join our inspiring panel discussion on the future of engaging and developing front-line telephone fundraisers.
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We'll explore innovative approaches to employment, motivation, and training, envisioning new horizons for our industry. This collaborative session invites attendees to dream big and contribute ideas for elevating telephone fundraising. Together, we'll chart a course for a more dynamic and impactful future in our field.

Jacob Møllemose
Impact Talks
Meet Jacob
May-Elén Vinaskei
The Norwegian Air Ambulance Foundation
Meet May-Elén
Holger Menze
Spenden Manufaktur GmbH
Meet Holger

Call for Speakers

Do you want to join us as a speaker at the Telephone Tuesday events?

Do you have an interesting case to share, a novel approach to dialogues with donors – or a groundbreaking reflection that will enrich your fellow fundraisers – please fill out the following form.

Telemarketing Tuesday is a virtual event, sharing new ideas, best practices and inspiring case studies. 

We will help you produce a pre-recorded speaker session of 10–15 minutes, which will be followed up by live Q&A sessions for the viewers to connect and reflect with you on the topic. 

We will be paying our speakers for their time, to give everybody the opportunity to join – this also shows that we appreciate your time.

Call for Speakers

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EUR 125
Access to a single event for one person
Session recordings available online
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Telephone fundraising celebrates the art of talking with your donors instead of about them.

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Holger Menze

Spenden Manufaktur GmbH
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We as a sector dont have the investments that other sectors have, but we have the desire to share and grow – this is one of our competitive advantages.

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Jacob Møllemose

Impact Talks
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